What is the purpose of an awareness day?

Published under General.

Summary:   Working in the non-profit world, I frequently come across "Awareness" days, weeks, and months: "National Liver Awareness Month", "Deaf Awareness Week", "National Infant Mortality Awareness Month", etc. I don't know about you, but I am keenly aware of my liver, I do understand that people are deaf, and I realize that infants die.

Working in the non-profit world, I frequently come across “Awareness” days, weeks, and months: “National Liver Awareness Month”, “Deaf Awareness Week”, “National Infant Mortality Awareness Month”, etc. I don’t know about you, but I am keenly aware of my liver, I do understand that people are deaf, and I realize that infants die.

The passiveness is all in the word “Awareness”. What a vague concept. It may have a stronger meaning to those that are strongly involved in the cause, but then, they are already aware. If you are suggesting that others that are not involved with the cause become aware of it, then you have already done your job simply by putting the name out there. When I hear that it is “World Blindness Awareness Month”, I am now aware that there is world blindness.

What happens beyond the awareness? If you want to draw attention to a cause, do you not want action around it as well? To simply ask that people be aware will certainly accomplish what you are setting out to do, but it is not changing much. There seems to be a hope that awareness will draw to action, and while it may in some circumstances, is it really yielding the best results?

I propose “action”. You see, by making a national recognition day/week/month an “action” you are calling others into action, and on top of that, making them aware. I am much more likely to be involved in “National Prevent Sexual Abuse Action Month”. It makes me feel like we are in serious motion to do something and it makes me want to get involved. Its a direct proposal to do something; an invitation. It makes me think, “Wow, not only is this a problem, but something needs to be done THIS month!”. It rids the passive voice, and replaces it with a powerful voice.

Action occurs when the request to do so is put forward.

About Animals in Need NOW

Published under Animals in need NOW.

Summary:   This is a list of various animals that need help right away. Each animal listed here has been personally screened by Jessica to verify that they are truly in imminent danger of death. Rescues: If you have an animal that you would like listed here, please contact animaladvocating [at] gmail.com for a submission form.

This is a list of various animals that need help right away. Each animal listed here has been personally screened by Jessica to verify that they are truly in imminent danger of death. In most cases, there will be contact information of who to contact directly about these animals. Because these animals are in immediate danger, it is best to contact the rescue directly, rather than Jessica Stout, so as to ensure time-sensitive information reaches the rescuers as soon as possible. Please note: Animal Advocating, nor Jessica Stout, has personally interacted with these animals. To get the best idea of the mental, physical, or emotional conditions of these animals, please speak directly with the animal rescuers.

Rescues: If you have an animal that you would like listed here, please contact animaladvocating [at] gmail.com for a submission form.

Number of Animals Saved in 2009: 0

My upcoming teleseminar: Promote Yourself with Social Media

Published under General.

Summary:   I am pleased to announce that I am pairing up with the National Association of Pet Rescue Professionals (NAPRP) to do a teleseminar on how to use social media to promote your non-profit organization. As stated by Susan Daffron, Founder and President of NAPRP, in their newsletter:

I am pleased to announce that I am pairing up with the National Association of Pet Rescue Professionals (NAPRP) to do a teleseminar on how to use social media to promote your non-profit organization. As stated by Susan Daffron, Founder and President of NAPRP, in their newsletter:

I’ll be interviewing Jessica Stout, the founder of www.AnimalAdvocating.com about how you can take advantage of social media (i.e. sites like Facebook, Twitter, and You Tube) to promote your organization and your message. If you’ve been struggling to figure out how these sites can actually help you (and not turn into a giant time sink), you won’t want to miss this one.
Jessica has been in the animal care profession for 12 years. She began her career at the Humane Society of Silicon Valley before becoming a veterinary technician, and she was in emergency medicine for five years with several organizations, including the San Francisco SPCA. After several years as Animal Care Manager for Solano County Animal Control, she went on to become General Manager for Wag Hotels, a start-up chain of luxury pet hotels. Jessica is currently employed with Born Free USA, a non-profit organization that advocates for wild and exotic animals in captivity and entertainment, as well as other key global issues involving wild animals.
I love talking to people that have been “out there” in the trenches working for the animals, so I’m looking forward to talking to Jessica. Not surprisingly, you can find her on Facebook. If you’re Facebook friends with me already, you’ll find her among my cadre of friends. She’s in my Twitter list too. (I’m @susandaffron and she’s @AnimalRescueGal.)

Be a part of this exciting event by registering, for free, here!

WILD9 Launches WiLD SPEAK Inaugural Global Environmental Communications Symposium Draws Largest Gathering of Conservation Photographers

Published under General.

Summary:   World-class photographers will gather November 6-13, 2009 in Merida, Mexico, during the 9th World Wilderness Congress (WILD9) to present and discuss their work and its contribution to conservation efforts. The congress will debut the inaugural WiLD SPEAK, a Conservation Communications Symposium Nov. 9-12 organized by the International League of Conservation Photographers (iLCP). WiLD SPEAK will feature some 40 distinguished conservation photographers including exhibits and presentations by luminaries Art Wolfe, Nick Nichols, Tom Mangelsen, David Doubilet, Jim Balog and others. A few key highlights of the conference: Keynote speakers include: Jane Goodall, Stephan Harding (Gaia theory), and Pav Dukhdev (Indian economist). A few of the many conservation objectives will include: the first international agreement on Wilderness (between US, Canadian and Mexican government agencies), new protected areas in Mexico, as well as corporate commitments to wilderness. The entire event will be bilingual. There are plentiful tours planned to explore Merida, the host city: http://www.wild9.org/02_ING/04_05_Tours.php This will be the largest ...

World-class photographers will gather November 6-13, 2009 in Merida, Mexico, during the 9th World Wilderness Congress (WILD9) to present and discuss their work and its contribution to conservation efforts. The congress will debut the inaugural WiLD SPEAK, a Conservation Communications Symposium Nov. 9-12 organized by the International League of Conservation Photographers (iLCP). WiLD SPEAK will feature some 40 distinguished conservation photographers including exhibits and presentations by luminaries Art Wolfe, Nick Nichols, Tom Mangelsen, David Doubilet, Jim Balog and others.

A few key highlights of the conference:

  • Keynote speakers include: Jane Goodall, Stephan Harding (Gaia theory), and Pav Dukhdev (Indian economist).
  • A few of the many conservation objectives will include: the first international agreement on Wilderness (between US, Canadian and Mexican government agencies), new protected areas in Mexico, as well as corporate commitments to wilderness.
  • The entire event will be bilingual.
  • There are plentiful tours planned to explore Merida, the host city: http://www.wild9.org/02_ING/04_05_Tours.php
  • This will be the largest gathering of conservation photography ever.  There will be photo galleries from Wild Wonders of Europe, National Geo, MesoAmerican Biological Corridor and LOOK3 by Nick Nichols. In fact, check out this gallery of Wild Wonders of Europe: (http://www.wild.org/community/photos/album/72157621191339308/wild-wonders-of-europe.html)

To learn more about this amazing event, check it out here!

Stay tuned for my upcoming teleseminar with the National Association of Pet Rescue

Published under General.

Summary:   Hi All, I will be holding a teleseminar on the importance of Social Media in the advancement of non-profit animal rescue organizations! Stay tuned for the date, as well as the announcement of my upcoming seminar on the "Stout Change Profit Formula". This is my much-anticipated formula for the most efficient non-profit management and advocacy strategies!

Hi All,

I will be holding a teleseminar on the importance of Social Media in the advancement of non-profit animal rescue organizations! Stay tuned for the date, as well as the announcement of my upcoming seminar on the “Stout Change Profit Formula”. This is my much-anticipated formula for the most efficient non-profit management and advocacy strategies!

Ten Things that You Can Do to Help Animals Without Spending Money

Published under General.

Summary:   With the economy hitting every body's wallets hard, how can we still help the animals without breaking the bank. Even I, an ardent animal lover and advocate, am doing very poorly in the donations department. But fear not! there are still many tips and tricks that you can follow to ensure that you can still do your part to help and give back!

With the economy hitting every body’s wallets hard, how can we still help the animals without breaking the bank? Even I, an ardent animal lover and advocate, am doing very poorly in the donations department. But fear not! There are still many tips and tricks that you can follow to ensure that you can still do your part to help and give back!

  1. Clean your garage (or closet). Many animal rescue groups have thrift stores that sell new and gently used items donated to them by caring citizens. Have a pile of boxes taking up space in your garage? This may be the answer to clearing some space!
  2. Don’t just search, GoodSearch! GoodSearch is a search engine which donates 50-percent of its revenue to the charities and schools designated by its users. Simply go to www.goodsearch.com, select the charity of your choice, and start clicking!
  3. Make and donate kitty toys to your local shelter and rescue groups. Make this a fun little community project. Its easy to make no-sew cat toys out of scraps and fabrics, or even socks. Get a local fabric store on board to donate some scrap material that they have laying around, or rally your friends and neighbors to donate clean, gently used, socks. The entertainment that these provide for cats in a shelter waiting for a new home is extremely rewarding and enriching to their lives. For some great DIY tips in cat toy making, check here!
  4. Leave that baby alone! Did you know that many times when you see a baby animal in the wild; it is not orphaned or abandoned? Its Mother merely went to find some food! While it is human nature to want to help what appears to be a baby in distress; taking it away from its Mom can do more harm than good. Unless the baby appears to be in immediate danger from a predator, car, bad location, or appears physically ill, its best chances of survival is in the care of its Mother.
  5. Thank you for not smoking. Don’t forget; animals lungs are just as sensitive to second-hand smoke as human lungs; they can even develop asthma! If you have pets, or are around animals, spare their lungs and step aside to smoke. Or even better, consider quitting and save an animal, and yourself!
  6. Tie those onions and grapes tight! Onions and grapes are two foods that are very toxic to dogs and cats. While you may be careful about keeping them away from your own companion animal, remember that stray dogs and cats often scavenge trash! Make sure that your trash bag is tied tight, and if possible, “piggy back” your discarded onions and grapes into another bag or container that you are already throwing away, so that its extra protection for the stray little critters.
  7. Thump your hood! During the cold winter months especially, outdoor cats and wildlife love nothing more than cozying up inside your warm car engine for the night. Starting your engine with an animal inside of it can be a disaster for both the cat, and your car.  Before you leave for work in the morning, give that hood a good thump!
  8. Only buy shade-grown coffee. Ok, ok, this one does cost money – but if you are planning on buying coffee anyways, try and buy shade-grown coffee. Coffee that isn’t shade-grown often comes from coffee farms that are destroying the natural habitat of wildlife. The population of songbirds in North and South America has declined significantly due to coffee plantations. Shade grown coffee is grown around the trees, so the wildlife is not disturbed.
  9. Avoid buying products that contain palm oil. Palm oil is a rapidly growing commodity being used in commercial products, mostly food product, because it is cheap and contains no trans-fat. Aside from the fact that palm oil, while having no trans-fat, is ripe with saturated fat, the increasing production of palm oil is destroying the rain forest, and the inhabitants within it. The orangutan population especially has been affected by the mass-expansion of oil palm plantations. It is estimated that if the production of palm oil maintains, or increases, at its current rate, Orangutans could face extinction within 10 years.
  10. Volunteer your time. Go to your favorite search engine, in this case www.goodsearch.com, and type “animal rescue” in the search bar, and then the name of your city and state. You may be surprised at how many animal shelters and rescue organization are listed! They are always looking for new volunteers to help with fundraising events, foster care, and adoption events. Consider donating some time to help them with their tireless, and endless, efforts.

Check out my newest article at the Examiner

Published under General.

Summary:   I am very excited to be the new Sacramento Pet Rescue and Advocacy Examiner. This will allow me to increase my voice and efforts in spreading awareness! Check out my first article!

I am very excited to be the new Sacramento Pet Rescue and Advocacy Examiner. This will allow me to increase my voice and efforts in spreading awareness! Check out my first article!

See my feature in Happy Tails Books Newsletter

Published under General.

Summary:   Check out my tips and tricks for simple ways that you can help the animals.

Check out my tips and tricks for simple ways that you can help the animals.

Gratitude for the Grateful Dog

Published under Happy Tails, Yay!.

Summary:   Some of you may not know that I have a dog rescued from a puppy mill/hoarding case. My little "Olive" who I affectionately call a "Pomhuahua" (half Pomeranian and half Chihuahua) came from a well publicized puppy mill raid in Arizona where 800 dogs were taken from a triple-wide mobile home. Given that Olive spent the first two years of her life with little-to-no human interaction, she came to me with a nice laundry list of behavioral problems that I have slowly tackled over the last year. Dubbed "El Diablo" by a friend who had, what turned out to be, the unpleasant task of dog-sitting Olive for me, it was definitely a challenging road. Now that Olive has lived with me for the past year and has finally come out of her shell a bit, I felt it was time to start getting her acclimated to life outside of the cozy ...

Some of you may not know that I have a dog rescued from a puppy mill/hoarding case. My little “Olive” who I affectionately call a “Pomhuahua” (half Pomeranian and half Chihuahua) came from a well publicized puppy mill raid in Arizona where 800 dogs were taken from a triple-wide mobile home. Given that Olive spent the first two years of her life with little-to-no human interaction, she came to me with a nice laundry list of behavioral problems that I have slowly tackled over the last year. Dubbed “El Diablo” by a friend who had, what turned out to be, the unpleasant task of dog-sitting Olive for me, it was definitely a challenging road.

Now that Olive has lived with me for the past year and has finally come out of her shell a bit, I felt it was time to start getting her acclimated to life outside of the cozy confines of our house. And this is where the Grateful Dog comes in. 

Nestled in a tree-lined street, on the edge of midtown Sacramento, lays the warm and inviting building with its rich colors and clean designs. Upon entering the facilities, you will find yourself in their retail area which only sells products that are made in America, environmentally friendly or socially responsible.  Their dog bowls are made in Sacramento, at a day facility for people with developmental disabilities.  They have organic cotton and hemp products, items made by local artists, and products that are recycled/recyclable.

What I love most about the Grateful Dog is that they have cage-free boarding and day care options; this means that dogs spending the night sleep together in a room and someone sleeps in the room with them all night. Now, I have been in the animal care profession long enough to know that this is controversial for some people who feel that it is a safety issue. But raising a dog, like raising a child, is not subject to one set of sweeping rules meant to fit all. Just as some dogs do much better in the close confinement of a crate because they are more nervous than other dogs, many dogs do not do well in crates at all. Robert Espinosa, the owner of the Grateful Dog, has his acceptance methods for successful new dog integration dialed. 

When my boyfriend and I first arrived with our shaking little Olive in tow, we were led into a quiet room for her evaluation. During that time, we slowly tested her in varying situations where, after Olive got time to get used to Robert, she was introduced to different dogs of varying sizes and personalities to see those with which she would do best. Olive, being consistent, snapped at all of them. After we realized that my Defensive Diva was not going to warm-up so easily, Robert came up with the solution of starting her off by hanging out with the front office staff for a half-day daycare appointments. I really appreciated the very personalized care that we received, as well as Robert’s obvious effort and care for each and every dog in his charge. Being someone who has been in the profession for over 13 years, I am extremely picky about facilities that I entrust with the care of my companion animals. I am truly worry-free in leaving Olive in their care.

And for those of you looking for a bath, grooming, or a lovely hair dye job for your dogs (thats right, dog-safe hair coloring),  you must pay a visit to their groomer Vanessa. I have personally known her for several years and she is an awesome groomer!

I highly recommend those that live in the Sacramento-area give the Grateful Dog a try. They truly set the standard in dog boarding and care. 

Michael Vick was the best thing that could have happened to dog fighting

Published under General.

Summary:   There I said it. So many people have asked me time and time again to weigh-in on my thoughts of Michael Vick and what he did. I held-off on issuing an official opinion for quite awhile because, admittedly, my emotions and logic were at a clash and I knew that I would not give an opinion that was based in any sort of logical rationale.   There is absolutely no denying that the dog fighting operation in which Vick partook was horrible, unimaginable, and sickening. The thing is, animal fighting has been around for centuries, and dog fighting, and specifically pit bull fighting, has been around and gaining popularity for decades. For as much as we have heard about what Vick has done, there are multitudes of operations out there, operating right this very minute, that are doing much worse and on a much larger scale. And they have been around for ...

There I said it. So many people have asked me time and time again to weigh-in on my thoughts of Michael Vick and what he did. I held-off on issuing an official opinion for quite awhile because, admittedly, my emotions and logic were at a clash and I knew that I would not give an opinion that was based in any sort of logical rationale.

 

There is absolutely no denying that the dog fighting operation in which Vick partook was horrible, unimaginable, and sickening. The thing is, animal fighting has been around for centuries, and dog fighting, and specifically pit bull fighting, has been around and gaining popularity for decades. For as much as we have heard about what Vick has done, there are multitudes of operations out there, operating right this very minute, that are doing much worse and on a much larger scale. And they have been around for years. Up until the Vick story broke, not many people, aside from those of us that were actively immersed in the pit bull and animal rescue communities, were even aware that it was happening.

 

So the story of Michael Vick broke, and the public was shocked, outraged and disgusted. Immediately, Michael Vick became the face of dog fighting. Even though he was not the first, will not be the last, and isn’t nearly the worst. The only distinction in the Vick case? We all collectively knew who he was. And that was his downfall. And yes, we can make the distinction that he should know better because “he’s a professional athlete and our children look up to professional athletes as role models”. But come on, our “role models” are driving drunk and killing people, and our “role models” are shooting up with steroids, and our “role models” are in the spotlight for extra-marital affairs. Perhaps its time we redefine who we look to as a role model all together because, in my opinion, the professional athlete fell from grace as a “role model” a long time ago. I counter with the argument, that in the shock of finding out the truth of what has been happening to these dogs for years, the outraged public in their reactionary disgust wanted that one person to blame and to be angry at, and of course, with his face all over the news, Michael Vick became that person.

 

Don’t misunderstand me, I think Michael Vick is a sick person and capable of horrendous things. But I am taking away the fact that he is a public figure and categorizing him with all of the other dog fighters that I find just as despicable. No more and no less. And quite frankly, if it weren’t for Michael Vick being exposed for what he did, the world of dog fighting would most likely be the under-exposed issue that it was before Vick came on the scene. Michael Vick did for dog fighting what Oprah Winfrey did for Puppy Mills. So thank you Michael Vick; you may have actually helped the greater good.